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Case Study: tigerVPN
Bringing a new SaaS product to mainstream in a competitive market vertical with informative design and exceptional user experience.
Overview
Choosing a fast, secure and reliable service is a challenge for people who do not necessarily understand the concept of Virtual Private Networking. tigerVPN aims to bridge the gap between a privacy geek and the average Joe.
Through lighthearted and informative copywriting, as well as easy-to-follow design of a sign-up flow, we’ve helped tigerVPN not only achieve their dream of bringing the VPN to mainstream, but also become profitable from day one.
In addition, just a few months after launch they’ve received financial and logistical support from Voxility, one of the biggest Infrastructure-as-a-Service providers in Europe.
Contributions
- Audience Research
- Product Strategy
- Copywriting
- Experience Design
- User Interface Design
- Responsive Web Design
“These guys are pixel perfectionists. Working with MADBIT was a charm as they understood what we wanted to achieve and even suggested design and usability adjustments that we did not anticipate.”
—Sebastian Scherl, CEO of Tiger at Work
